Outrageous outfits, fashion forward makeup and elaborate hairstyles - a glorious, unobtainable pairing, one might think. Why do all the elements of an editorial fashion shoot live in harmony on glossy pages?
It’s easy. Simplify.
Stripping down the chaos and having a minimalist approach reveals a specific element that wil compliment the whole. No makeup, hair or fashion stylist goes into a fashion shoot with guns blazing, trying to carry the entire look themselves. (Or at least in my opinion, no professional should.) No, each one designs a detail that will compliment the other’s.
The same approach is helpful when trying to recreate a wearable, editorial makeup look on yourself. Strip it down to the bare minimum and bring in a single, fun element that compliments YOU.
For me, editorial makeup has always been about bold textures on the skin, perhaps a glossy eye or introducing a pop of colour in contrast with bare skin or no mascara. It’s a fine line - balance is key. Graphic, colourful eye makeup is often seen gracing the pages of your favourite magazines, and it’s way more wearable than you think! It can be sporty and cool with an effortless edge.
1960’s makeup trends has always had a soft spot in my heart. I feel like most editorial makeup looks have a little mod flare. I drew inspiration from icons Edie Sedgwick and Twiggy’s famous eyeliner looks and merely simplified it.
Natasha Denona Aeris Palette - Ice Blue (This was a limited edition eyeshadow)
Natasha Denona products are available at Muse Beauty in SA.
Charlotte Tilbury Matte Revolution Lipstick - Pillow Talk
Charlotte Tilbury products are available at Muse Beauty in SA.
Rephr brush - 02
Rephr ships to South Africa. (Keep import tax in mind.)
I focused on the inner corner of the eye and kept it looking effortless, not too precise. (A bonus!) Instead of extending the line all along the crease as they would have in the 60’s, the line fades two thirds along the crease. It’s a look! Apply tinted brow gel, mascara, pin-point conceal any blemishes, slap on a neutral lip and use that same lipstick as a blusher. And in the words of our beloved Suzelle, “there’s it!”
If anything, wearable editorial makeup is a breeze!
TIP: If you want to lift the eyes slightly (which was the case with me), add a brown kohl pencil in the outer corner of your upper lash line and gently smudge it upwards and outwards for a subtle, smokey effect.
I hope this has inspired some of you to try it out. If you do, make sure you tag me on Instagram so I can see!
Thank you for reading!